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META, Equity Fluent Leadership Consultation


The Community, Trust, and Safety team on the Facebook App is interested in knowing who we are talking about when we talk about equity: do any companies have a different approach towards product equity, other than race/ethnicity?

Image by Solen Feyissa

september - december 2022

client: META, Facebook

equity lens consulting


project scope

landscape analysis

SWOT analysis

competitor insights

USA centric

user experience with product design

social media market competitors


in order to lead amongst competitors regarding equitable product design & programs for users, META must take an intersectional approach to improve current strategies.

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